In the previous article, we introduced the concept and application instructions of scent trademarks, and shared the examination standards for scent trademarks in Europe and the United States. Compared with Europe and the United States, there are also many countries in Asia and Oceania that open the registration of smell trademarks and various non-traditional trademarks. This article will analyze the legal norms of smell trademarks in New Zealand, Australia, Asian countries and Taiwan with practical cases.

Can smells be trademarked too? How is it easier to register a scent trademark? Countries around the world have different attitudes towards recognition and protection of odor trademarks. This article will introduce the definition and advantages of odor trademarks, and analyze the odor trademark regulations in Canada, the United States, the European Union and the United Kingdom, as well as well-known cases of actual registration.